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Nai-Hwa Lien
Publication Activity (10 Years)
Years Active: 2014-2014
Publications (10 Years): 0
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Int. J. Mob. Commun.
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Publications
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Hsuan-Yi Chou
,
Nai-Hwa Lien
Effects of SMS teaser ads on product curiosity.
Int. J. Mob. Commun.
12 (4) (2014)