Mohd Rafi Yaakob

Publication Activity (10 Years)

Years Active: 2016-2016
Publications (10 Years): 1

Top Topics

Telecommunications Industry

Mobile Advertising

Top Venues

Int. J. Interact. Mob. Technol.

Publications

Mohammad Ismail, Razli Che Razak, Mohd Rafi Yaakob, Mohd Nazri Zakaria, Nadia Hanum, Azyanee Luqman
Predictive Modelling of Mobile Marketing Usage among Generation Y: A Preliminary Survey. Int. J. Interact. Mob. Technol. 10 (2) (2016)