Mishal Hasnain Naqvi

Publication Activity (10 Years)

Years Active: 2016-2021
Publications (10 Years): 3

Top Topics

Display Advertising

Online Environment

Information Gathering

Attitudes Toward

Top Venues

Wirel. Commun. Mob. Comput.

Publications

Mishal Hasnain Naqvi, Sun Guoyan, Muhammad Hasnain Abbas Naqvi
Measuring the Influence of Web Features in the Online Gamification Environment: A Multimediation Approach. Wirel. Commun. Mob. Comput. 2021 (2021)
Muhammad Hasnain Abbas Naqvi, Jiang Yushi, Mishal Hasnain Naqvi, Malik Muneeb Abid
How do TV promotions affect buying conduct of female: A study conducted in (Lahore) Pakistan. SKIMA (2016)
Muhammad Hasnain Abbas Naqvi, Jiang Yushi, Mishal Hasnain Naqvi, Malik Muneeb Abid
Attitudes of audience towards repeat advertisements a case of PEPSI ads. SKIMA (2016)