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Mingchuan Yu
ORCID
Publication Activity (10 Years)
Years Active: 2023-2024
Publications (10 Years): 2
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IEEE Trans. Engineering Management
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Publications
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Ming Yuan
,
Xuetong Wang
,
Han Lin
,
Hengqin Wu
,
Mingchuan Yu
,
Xiaobo Chen
Crafting Enviropreneurial Marketing Through Green Innovation: A Natural Resource-Based View.
IEEE Trans. Engineering Management
71 (2024)
Daxin Sun
,
Saixing Zeng
,
Han Lin
,
Mingchuan Yu
,
Liangyan Wang
Is Green the Virtue of Humility? The Influence of Humble CEOs on Corporate Green Innovation in China.
IEEE Trans. Engineering Management
70 (12) (2023)