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Marius Mühlthaler
Publication Activity (10 Years)
Years Active: 2018-2020
Publications (10 Years): 2
Top Topics
Customer Service
Supervised Machine Learning
Churn Prediction
Manually Annotated
Top Venues
HICSS
Electron. Mark.
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Publications
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Niklas Kühl
,
Marius Mühlthaler
,
Marc Goutier
Supporting customer-oriented marketing with artificial intelligence: automatically quantifying customer needs from social media.
Electron. Mark.
30 (2) (2020)
Niklas Kühl
,
Marius Mühlthaler
,
Marc Goutier
Automatically Quantifying Customer Need Tweets: Towards a Supervised Machine Learning Approach.
HICSS
(2018)