Maferima Touré-Tillery

Publication Activity (10 Years)

Years Active: 2022-2022
Publications (10 Years): 1

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Image Sequences

Knowledge Retrieval

Decision Makers

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Publications

Maferima Touré-Tillery, Lili Wang
The Good-on-Paper Effect: How the Decision Context Influences Virtuous Behavior. Mark. Sci. 41 (5) (2022)