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Kati Stormi
Publication Activity (10 Years)
Years Active: 2018-2019
Publications (10 Years): 2
Top Topics
Electronic Commerce
Consumer Behavior
Business Managers
Cross Selling
Top Venues
HICSS
ECIS
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Publications
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Tommi Mahlamäki
,
Kati Stormi
,
Lauri Saarivuori
,
Mika Ojala
Electronic Marketing in Business-to-Business Markets - User Related Benefits of Sales Configurators.
HICSS
(2019)
Kati Stormi
,
Teemu Laine
,
Tapio Elomaa
Feasibility of B2C Customer Relationship Analytics in the B2B Industrial Context.
ECIS
(2018)