Kanishka Pathak

Publication Activity (10 Years)

Years Active: 2023-2023
Publications (10 Years): 1

Top Topics

Social Networking Sites

Partial Least Squares

Data Warehousing

Top Venues

Big Data Min. Anal.

Publications

Vikas Kumar, Preeti, Shaiku Shahida Saheb, Sunil Kumari, Kanishka Pathak, Jai Kishan Chandel, Neeraj Varshney, Ankit Kumar
A PLS-SEM Based Approach: Analyzing Generation Z Purchase Intention Through Facebook's Big Data. Big Data Min. Anal. 6 (4) (2023)