Jasper David Brüns

Publication Activity (10 Years)

Years Active: 2023-2023
Publications (10 Years): 1

Top Topics

Knowledge Acquisition

Mobile Advertising

Top Venues

Comput. Hum. Behav.

Publications

Jasper David Brüns, Martin Meißner
Show me that you are advertising: Visual salience of products attenuates detrimental effects of persuasion knowledge activation in influencer advertising. Comput. Hum. Behav. 148 (2023)