Isabelle da Silva Guimarães

Publication Activity (10 Years)

Years Active: 2021-2021
Publications (10 Years): 1

Top Topics

Business Strategy

Factors That Affect

Competitive Advantage

Small Businesses

Top Venues

BIS (Workshops)

Publications

Isabelle da Silva Guimarães, Gustavo Nogueira de Sousa, Antônio F. L. Jacob Junior, Fábio Manoel França Lobato
Social CRM as a Business Strategy: Developing the Dynamic Capabilities of Micro and Small Businesses. BIS (Workshops) (2021)