Humphrey Bourne

Publication Activity (10 Years)

Years Active: 2017-2017
Publications (10 Years): 1

Top Topics

User Engagement

Evidential Reasoning

Social Networking Sites

Reputation Management

Top Venues

Comput. Hum. Behav.

Publications

Noor Farizah Ibrahim, Xiaojun Wang, Humphrey Bourne
Exploring the effect of user engagement in online brand communities: Evidence from Twitter. Comput. Hum. Behav. 72 (2017)