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Harry Haupt
Publication Activity (10 Years)
Years Active: 2018-2018
Publications (10 Years): 1
Top Topics
Purchase Behavior
Hierarchical Structures
Internet Search Engines
Website
Top Venues
Decis. Support Syst.
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Publications
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Michael Scholz
,
Joachim Schnurbus
,
Harry Haupt
,
Verena Dorner
,
Andrea Landherr
,
Florian Probst
Dynamic effects of user- and marketer-generated content on consumer purchase behavior: Modeling the hierarchical structure of social media websites.
Decis. Support Syst.
113 (2018)