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George Boretos
Publication Activity (10 Years)
Years Active: 2013-2013
Publications (10 Years): 0
Top Topics
Technology Adoption
Social Bookmarking
Mobile Advertising
User Experience
Top Venues
ACM SIGMOBILE Mob. Comput. Commun. Rev.
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Publications
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Stavros Asimakopoulos
,
Frank Spillers
,
George Boretos
,
Zhengjie Liu
Designing mobile advertising: user experience factors for enhancing user adoption.
ACM SIGMOBILE Mob. Comput. Commun. Rev.
17 (3) (2013)