Florian Zach

Publication Activity (10 Years)

Years Active: 2007-2013
Publications (10 Years): 0

Top Topics

Consumer Behavior

Learning Scenarios

Activity Patterns

Top Venues

Publications

Iis Tussyadiah, Florian Zach
Social Media Strategy and Capacity for Consumer Co-Creation Among Destination Marketing Organizations. ENTER (2013)
Elena Marchiori, Pauline Milwood, Florian Zach
Drivers and Benefits of Analysing DMOs' eWOM Activities. ENTER (2013)
Iis Tussyadiah, Florian Zach
The Influence of Technology on Geographic Cognition and Tourism Experience. ENTER (2011)
Florian Zach, Ulrike Gretzel
Tourist-Activated Networks: Implications for Dynamic Bundling and EN Route Recommendations. J. Inf. Technol. Tour. 13 (3) (2011)
Kyung Hyan Yoo, Ulrike Gretzel, Florian Zach
Travel Opinion Leaders and Seekers. ENTER (2011)
Florian Zach, Ulrike Gretzel, Zheng Xiang
Innovation in the Web Marketing Programs of American Convention and Visitor Bureaus. J. Inf. Technol. Tour. 12 (1) (2010)
Florian Zach, Ulrike Gretzel, Daniel R. Fesenmaier
Tourist Activated Networks: Implications for Dynamic Packaging Systems in Tourism. ENTER (2008)
Florian Zach, Zheng Xiang, Daniel R. Fesenmaier
An Assessment of Innovation in Web Marketing: Investigating American Convention and Visitors Bureaus. ENTER (2007)