Devon S. Johnson

Publication Activity (10 Years)

Years Active: 2021-2021
Publications (10 Years): 1

Top Topics

Big Data Analytics

Information Processing

Top Venues

Publications

Devon S. Johnson, Debika Sihi, Laurent Muzellec
Implementing Big Data Analytics in Marketing Departments: Mixing Organic and Administered Approaches to Increase Data-Driven Decision Making. Informatics 8 (4) (2021)