Cristina Gallego Gómez

Publication Activity (10 Years)

Years Active: 2016-2021
Publications (10 Years): 4

Top Topics

Information Technology

User Experience

Recommender Systems

Relationship Management

Top Venues

Int. J. Web Portals

Int. J. Enterp. Inf. Syst.

J. Glob. Inf. Manag.

Publications

Cristina Gallego Gómez, Carmen de Pablos Heredero, José Luis Montes Botella
The Impact of Customer Relationship Management Systems on Dynamic Capabilities at Firms: An Application to the Banking Industry. J. Glob. Inf. Manag. 29 (1) (2021)
Cristina Gallego Gómez, Carmen de Pablos Heredero
Artificial Intelligence as an Enabling Tool for the Development of Dynamic Capabilities in the Banking Industry. Int. J. Enterp. Inf. Syst. 16 (3) (2020)
Carmen de Pablos Heredero, Cristina Gallego Gómez
Segmenting Markets by Means of CRMs: An Application to Restaurants. Int. J. Web Portals 8 (1) (2016)
Cristina Gallego Gómez, Consuelo Puchades Ruiz
The inclusion of methodologies user experience in the consulting industry: an approach to the experience of Capgemini. Interacción (2016)