Ching-Han Cheng

Publication Activity (10 Years)

Years Active: 2017-2017
Publications (10 Years): 1

Top Topics

Purchase Behavior

Marketing Campaigns

Top Venues

Publications

Hsiao-Wei Hu, Ching-Han Cheng, Yun-Chu Chung, Chia-Yu Lee
Ticket-purchase behavior under the effects of marketing campaigns on facebook fan pages. IEEE BigData (2017)