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Chih-Tung Kao
Publication Activity (10 Years)
Years Active: 2013-2013
Publications (10 Years): 0
Top Topics
Eye Tracking
Visual Search
Usability Evaluation
Eye Movements
Top Venues
HCI (13)
HCI (10)
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Publications
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Chih-Tung Kao
,
Man-Ying Wang
The Right Level of Complexity in a Banner Ad: Roles of Construal Level and Fluency.
HCI (13)
(2013)
Man-Ying Wang
,
Da-Lung Tang
,
Chih-Tung Kao
,
Vincent C. Sun
Banner Evaluation Predicted by Eye Tracking Performance and the Median Thinking Style.
HCI (10)
(2013)