Chetna Kudeshia

Publication Activity (10 Years)

Years Active: 2014-2016
Publications (10 Years): 2

Top Topics

Direct Marketing

Top Venues

Int. J. Online Mark.

Int. J. Bus. Data Commun. Netw.

Comput. Hum. Behav.

Publications

Chetna Kudeshia, Pallab Sikdar, Arun Mittal
Spreading love through fan page liking: A perspective on small scale entrepreneurs. Comput. Hum. Behav. 54 (2016)
Chetna Kudeshia, Arun Mittal
Social Media: An Eccentric Business Communication Tool for the 21st Century Marketers. Int. J. Online Mark. 5 (2) (2015)
Chetna Kudeshia, Pallab Sikdar, Arun Mittal
Leveraging the Benefits of Fan Page: From Like to Love. Int. J. Bus. Data Commun. Netw. 10 (3) (2014)