Chaang-Iuan Ho

Publication Activity (10 Years)

Years Active: 2015-2022
Publications (10 Years): 1

Top Topics

Factors Influencing

Business Analytics

Search Strategies

Top Venues

Publications

Chaang-Iuan Ho, Yaoyu Liu, Mingchih Chen
Factors Influencing Watching and Purchase Intentions on Live Streaming Platforms: From a 7Ps Marketing Mix Perspective. Inf. 13 (5) (2022)
Yu-Lan Yuan, Chaang-Iuan Ho
Rethinking the Destination Marketing Organization Management in the Big Data Era. ASE BD&SI (2015)
Chaang-Iuan Ho, Yu-Lan Yuan
The Search Strategies of Smartphone Users for Tourism Information: A Reflection of Big Data. ASE BD&SI (2015)