Bijay Prasad Kushwaha

Publication Activity (10 Years)

Years Active: 2021-2024
Publications (10 Years): 2

Top Topics

Online Shopping

Purchasing Behavior

Top Venues

Int. J. Web Based Communities

Int. J. Bus. Inf. Syst.

Publications

Bijay Prasad Kushwaha
Investigating the role of consumers participation in social media marketing communications and consumer loyalty in the tourism industry. Int. J. Bus. Inf. Syst. 46 (2) (2024)
Bijay Prasad Kushwaha
Paradigm shift in traditional lifestyle to digital lifestyle in Gen Z: a conception of consumer behaviour in the virtual business world. Int. J. Web Based Communities 17 (4) (2021)