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Bhawna Kumar
ORCID
Publication Activity (10 Years)
Years Active: 2021-2021
Publications (10 Years): 1
Top Topics
Decision Makers
Market Competition
Consumer Behavior
Mobile Advertising
Top Venues
Int. J. Inf. Manag.
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Publications
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Gurinder Singh
,
Bhawna Kumar
,
Kokil Jain
Gamification in marketing.
Int. J. Inf. Manag.
61 (2021)