Baojun Ma

Publication Activity (10 Years)

Years Active: 2011-2024
Publications (10 Years): 22

Top Topics

Associative Classification

Geospatial Information

Top Venues

Inf. Process. Manag.

J. Theor. Appl. Electron. Commer. Res.

Publications

Yujie Zheng, Baojun Ma, Xiwen Zhou, Benjiang Lu
Not all consumer-generated images are attractive and persuasive: A heuristic cue perspective. Comput. Hum. Behav. 158 (2024)
Xinyu Zhu, Qiang Zhang, Baojun Ma
Predicting and interpreting digital platform survival: An interpretable machine learning approach. Electron. Commer. Res. Appl. 67 (2024)
Lijuan Luo, Yuwei Wang, Siqi Duan, Shanshan Shang, Baojun Ma, Xiaoli Zhou
Continuous knowledge contribution in social Q&A communities: the moderation effects of self-presentation and motivational affordances. Inf. Technol. People 37 (5) (2024)
Peiyao Liang, Mingyue Zhang, Baojun Ma
Understanding Users' Ask Intention on Paid Q&A Platform from the Perspective of Impression Management. WHICEB (1) (2023)
Min Yu, Mingyue Zhang, Baojun Ma
Understanding the Role of Bounty Awards in Improving Content Contribution: Bounty Amount and Temporal Scarcity. PACIS (2023)
Mingyue Zhang, Tiancheng Zhu, Yu Xu, Baojun Ma
Zero is hero: Round number effects on knowledge-sharing platforms. Inf. Manag. 60 (6) (2023)
Hua Yuan, Wenjun Deng, Baojun Ma, Yu Qian
Monitoring Events of Market Competitors: A Text Mining Method for Analyzing Massive Firm-Generated Social Media. J. Theor. Appl. Electron. Commer. Res. 18 (2) (2023)
Benjiang Lu, Baojun Ma, Dong Cheng, Jianyu Yang
An Investigation on Impact of Online Review Keywords on Consumers' Product Consideration of Clothing. J. Theor. Appl. Electron. Commer. Res. 18 (1) (2022)
Yan Wan, Ziqing Peng, Yalu Wang, Yifan Zhang, Jinping Gao, Baojun Ma
Influencing factors and mechanism of doctor consultation volume on online medical consultation platforms based on physician review analysis. Internet Res. 31 (6) (2021)
Yu Qian, Xiongwen Deng, Qiongwei Ye, Baojun Ma, Hua Yuan
On detecting business event from the headlines and leads of massive online news articles. Inf. Process. Manag. 56 (6) (2019)
Yu Qian, Yang Du, Xiongwen Deng, Baojun Ma, Qiongwei Ye, Hua Yuan
Detecting new Chinese words from massive domain texts with word embedding. J. Inf. Sci. 45 (2) (2019)
Yinan Yu, Baojun Ma, Hailiang Chen, Benjamin P.-C. Yen
Utilizing Geospatial Information in Cellular Data Usage for Key Location Prediction. HICSS (2018)
Yan Wan, Baojun Ma, Yu Pan
Opinion evolution of online consumer reviews in the e-commerce environment. Electron. Commer. Res. 18 (2) (2018)
Guoqing Chen, Cong Wang, Mingyue Zhang, Qiang Wei, Baojun Ma
How "small" reflects "large"? - Representative information measurement and extraction. Inf. Sci. (2018)
Baojun Ma, Qiang Wei, Guoqing Chen, Jin Zhang, Xunhua Guo
Content and Structure Coverage: Extracting a Diverse Information Subset. INFORMS J. Comput. 29 (4) (2017)
Baojun Ma, Hua Yuan, Ye Wu
Exploring performance of clustering methods on document sentiment analysis. J. Inf. Sci. 43 (1) (2017)
Baojun Ma, Hua Yuan, Yan Wan, Yu Qian, Nan Zhang, Qiongwei Ye
Public Opinion Analysis based on Probabilistic Topic Modeling and Deep Learning. PACIS (2016)
Jin Zhang, Baojun Ma, Jilong Zhang, Ming Ren, Chong Ma
Understanding the Massive Online Reviews: a Novel Representative Subset Extraction method. PACIS (2016)
Baojun Ma, Nan Zhang, Guannan Liu, Liangqiang Li, Hua Yuan
Semantic search for public opinions on urban affairs: A probabilistic topic modeling-based approach. Inf. Process. Manag. 52 (3) (2016)
Baojun Ma, Hailiang Chen
Examining the Causal Relationship between Screen Size and Cellular Data Consumption. PACIS (2015)
Hualin Xu, Hua Yuan, Baojun Ma, Yu Qian
Where to go and what to play: Towards summarizing popular information from massive tourism blogs. J. Inf. Sci. 41 (6) (2015)
Jinghong Xu, Lin Zhang, Baojun Ma, Ye Wu
Impacts of suppressing guide on information spreading. CoRR (2015)
Baojun Ma, Huaping Zhang, Guoqing Chen, Yanping Zhao, Bart Baesens
Investigating Associative Classification for Software Fault Prediction: An Experimental Perspective. Int. J. Softw. Eng. Knowl. Eng. 24 (1) (2014)
Hua-Ping Zhang, Rui-Qi Zhang, Yan-Ping Zhao, Baojun Ma
Big Data Modeling and Analysis of Microblog Ecosystem. Int. J. Autom. Comput. 11 (2) (2014)
Hua Yuan, Yu Qian, Baojun Ma, Qiang Wei
From Trajectories to Path Network: An Endpoints-Based GPS Trajectory Partition and Clustering Framework. WAIM (2014)
Baojun Ma, Hua Yuan, Qiang Wei
A Comparison Study of Clustering Models for Online Review Sentiment Analysis. WAIM (2013)
Baojun Ma, Qiang Wei
Measuring the coverage and redundancy of information search services on e-commerce platforms. Electron. Commer. Res. Appl. 11 (6) (2012)
Baojun Ma, Qiang Wei, Guoqing Chen
A combined measure for representative information retrieval in enterprise information systems. J. Enterp. Inf. Manag. 24 (4) (2011)