Login / Signup
Apurva Bakshi
Publication Activity (10 Years)
Years Active: 2022-2022
Publications (10 Years): 1
Top Topics
Evidential Reasoning
Market Share
Product Development
Empirical Evidence
Top Venues
J. Media Psychol. Theor. Methods Appl.
</>
Publications
</>
Ravineet Kaur
,
Rakesh Kumar Sharma
,
Apurva Bakshi
The Persuasive Effect of Product Placements: Evidence From an Emerging Market.
J. Media Psychol. Theor. Methods Appl.
34 (5) (2022)