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Anna Borawska
ORCID
Publication Activity (10 Years)
Years Active: 2018-2023
Publications (10 Years): 10
Top Topics
Social Interaction
Virtual Reality
Sensemaking
Cognitive Neuroscience
Top Venues
KES
AMCIS
ISD
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Publications
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Konrad Biercewicz
,
Anna Borawska
,
Mariusz Borawski
,
Jaroslaw Duda
VR educational game in public awareness campaign preventing the spread of COVID-19 - a pilot study.
KES
(2023)
Anna Borawska
,
Adrianna Mateja
Incorporating Cognitive Neuroscience Techniques to Enhance User Experience Research Practices.
ISD
(2023)
Anna Borawska
,
Adrianna Mateja
The use of cognitive neuroscience tools for evaluating the cognitive overload caused by social advertising.
AMCIS
(2023)
Anna Borawska
,
Jaroslaw Duda
,
Konrad Biercewicz
Best practices of neurophysiological data collection for media message evaluation in social campaigns.
KES
(2021)
Anna Borawska
,
Malgorzata Latuszynska
Agent-Based Modeling of Social Campaign Message Adoption: Problem of Parameter's Value Determination.
KES
(2021)
Mariusz Borawski
,
Anna Borawska
The use of a computer game in a social campaign to improve road safety.
KES
(2021)
Anna Borawska
,
Mariusz Borawski
,
Konrad Biercewicz
,
Malgorzata Latuszynska
,
Jaroslaw Duda
On the effectiveness of using virtual reality games in social marketing.
KES
(2020)
Anna Borawska
,
Malgorzata Latuszynska
The use of neurophysiological measures in studying social advertising effectiveness.
KES
(2020)
Anna Borawska
Mining Neuroscience Data for Social Campaign Evaluation.
KES
(2018)
Anna Borawska
,
Mariusz Borawski
,
Malgorzata Latuszynska
The Concept of Virtual Reality System to Study the Media Message Effectiveness of Social Campaigns.
KES
(2018)