Alberto Marcati

Publication Activity (10 Years)

Years Active: 2017-2017
Publications (10 Years): 1

Top Topics

Interaction Patterns

Top Venues

Comput. Hum. Behav.

Publications

Lisette de Vries, Alessandro M. Peluso, Simona Romani, Peter S. H. Leeflang, Alberto Marcati
Explaining consumer brand-related activities on social media: An investigation of the different roles of self-expression and socializing motivations. Comput. Hum. Behav. 75 (2017)