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A Model for Optimally Advertising and Launching a Product.

Pui Chan LonMihail Zervos
Published in: Math. Oper. Res. (2011)
Keyphrases
  • probabilistic model
  • theoretical framework
  • mathematical model
  • multiscale
  • statistical model
  • life cycle
  • objective function
  • multi agent systems
  • prior knowledge
  • computational model
  • simulation model