Web Personalization Based on User's Trade-Offs.

Maria-Cleci Martins Iria Garaffa Maximiliano Kling

Published in: I3E (2003)

Keyphrases

web personalization
trade off
user interests
usage data
web usage data
recommender systems
user profiles
user preferences
collaborative filtering
recommendation systems
user interface
website
user interaction
relevance feedback
data mining techniques
keyword search
end users