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Understanding Cultural Influence on Media Choice: A Cross-Cultural Study within Multinational Organization Setting.
Zixiu Guo
John D'Ambra
Bob Edmundson
Published in:
PACIS (2001)
Keyphrases
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cross cultural
cultural differences
information systems
language proficiency
statistical analysis
deeper understanding
prior studies
multimedia
software engineering
knowledge management
empirical studies
theoretical framework
future development
factors influencing
virtual teams
main factors