Drivers and Barriers to Online Social Networks' Usage: The Case of Facebook.

Riyad Eid Emrys Hughes

Published in: Int. J. Online Mark. (2011)

Keyphrases

online social networks
social networks
social networking
social relationships
social relations
online social networking
social media
social networking sites
network structure
social ties
online communities
online social
social graphs
micro blogging
viral marketing