Visual Targeted Advertisement System Based on User Profiling and Content Consumption for Mobile Broadcasting Television.
Silvia UribeFederico AlvarezJosé Manuel MenéndezGuillermo CisnerosPublished in: Mob. Networks Appl. (2011)
Keyphrases
- user profiling
- personalized services
- user interests
- user profiles
- mobile advertising
- digital tv
- information filtering
- web usage mining
- recommender systems
- web content
- digital video
- multimedia
- mobile devices
- multimedia content
- tv programs
- information overload
- information retrieval
- web applications
- information retrieval systems
- natural language
- metadata