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The role of ease of use, usefulness and attitude in the prediction of World Wide Web usage.
Albert L. Lederer
Donna J. Maupin
Mark P. Sena
Youlong Zhuang
Published in:
SIGCPR (1998)
Keyphrases
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world wide
web usage
website
web browser
prediction accuracy
web usage mining
web technologies
web access
web logs
information resources
log files
higher education
web data
data mining
web content
distance learning
web mining
web pages
search engine