Exploring the factors motivating e-service users' WOM behaviour.
Hongxiu LiYong LiuReima SuomiPublished in: Int. J. Serv. Technol. Manag. (2013)
Keyphrases
- social networking sites
- information sources
- product reviews
- consumer behavior
- end users
- user interface
- user interaction
- collaborative filtering
- recommender systems
- web services
- data mining
- social networking
- information seeking
- user generated content
- social networks
- information retrieval
- data collection
- user profiles
- user satisfaction
- service quality
- website
- factors that affect