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Who to Trust? Applying Trust to Social Commerce.

Shwadhin SharmaPhilip MenardLeigh A. Mutchler
Published in: J. Comput. Inf. Syst. (2019)
Keyphrases
  • trust model
  • trust evaluation
  • information retrieval
  • computer vision
  • data analysis
  • business models
  • virtual communities
  • trust relationships
  • social commerce