Login / Signup
Mining Marketing Knowledge to Explore Social Network Sites and Online Purchase Behaviors.
Shu-Hsien Liao
Pei-Yuan Hsiao
Chien-Wen Li
Yun-Fei Lin
Published in:
Appl. Artif. Intell. (2015)
Keyphrases
</>
distributed data
social network sites
knowledge discovery
data mining
data mining techniques
social media
decision making
knowledge sharing
data analysis
knowledge management
personal information
data mining technology
higher education
purchase behavior
online retailers