Applying Bayesian Networks in Practical Customer Satisfaction studies.

Waldemar Jaronski Josée Bloemer Koen Vanhoof Geert Wets

Published in: SEAL (2002)

Keyphrases

customer satisfaction
bayesian networks
service quality
online shopping
customer service
user satisfaction
core competence
customer retention
product design
marketing strategies
customer support
customer reviews
real time
probabilistic model
conditional probabilities
response time