Exploitation and Exploration Underpin Business and Insights Underpin Business Analytics.
Virpi HottiUlla GainPublished in: WIS (2016)
Keyphrases
- business analytics
- business intelligence
- competitive advantage
- business processes
- big data
- information technology
- emerging technologies
- business strategy
- health care
- data mining
- knowledge management
- application oriented
- business process
- data warehousing
- data warehouse
- decision making
- machine learning
- real world
- service quality
- cloud computing
- end users
- case study