Vicarious Learning in New Product Introductions in the Early Years of a Converging Market.

Raji Srinivasan Pamela Haunschild Rajdeep Grewal

Published in: Manag. Sci. (2007)

Keyphrases

early years
vicarious learning
computer mediated
computer based learning
young children
st century
learning experience
collaborative learning
computer mediated communication
learning systems
machine learning
computer self efficacy