Building Buyers' Long-Term Relationships with the B2B E-Marketplace: the Perspective of Social Capital.
Wan-Chu YenTimmy H. TsengPublished in: PACIS (2014)
Keyphrases
- social capital
- long term
- electronic commerce
- electronic marketplaces
- short term
- online auctions
- human capital
- knowledge sharing
- electronic markets
- critical mass
- information flow
- sound theoretical
- network centrality
- socio cultural
- business models
- information and communication technologies
- real world
- public sector
- recent advances
- data collection
- knowledge base