Personalization to New Website Users: The Role of Trust and Culture.
Son BuiWilliam J. KettingerInsu ParkPublished in: AMCIS (2013)
Keyphrases
- website
- user profiles
- recommender systems
- internet users
- collaborative filtering
- user modeling
- web content
- individual user
- website design
- user centered
- personalized information
- user model
- user interests
- clickstream data
- user satisfaction
- web navigation
- navigational behavior
- user profiling
- social media
- user interface
- social influence
- user generated content
- log files
- information seeking
- web logs
- online services
- trust relationships
- trust model
- access rights
- trust propagation
- user interaction
- providing personalized