Social media adoption and reach by Ecuadorian local governments: an empirical study.
Gonçalo Paiva DiasMariuxi BruzzaManuel TupiaPublished in: Electron. Gov. an Int. J. (2023)
Keyphrases
- social media
- online consumer
- user generated content
- big data
- social media data
- technology adoption
- information technology
- social networks
- e government
- information systems
- social media platforms
- real time
- social networking
- online social networks
- small and medium sized enterprises
- crisis management
- social interaction
- information communication technology
- national level
- electronic data interchange
- neural network
- widespread adoption
- social media sites
- public opinion
- social context
- information retrieval
- electronic commerce
- data analysis