Analyzing the impact of intermediaries in electronic markets: an empirical investigation of online consumer-to-consumer (C2C) auctions.
Wenjing DuanPublished in: Electron. Mark. (2010)
Keyphrases
- electronic markets
- online consumer
- purchase behavior
- electronic commerce
- network effects
- electronic marketplaces
- search costs
- online markets
- consumer behavior
- social media
- business models
- online shopping
- consumer reviews
- factors that influence
- moral hazard
- key factors
- consumer trust
- real world
- transaction cost economics
- technological innovations
- software agents
- search engine