Research on the Advantage Strategy of Social Network Big Data in Marketing.
Qiong HePublished in: CIPAE (2021)
Keyphrases
- big data
- social media
- social networks
- big data analytics
- social computing
- data intensive
- predictive modeling
- vast amounts of data
- data management
- data processing
- high volume
- data analysis
- cloud computing
- social networking
- viral marketing
- unstructured data
- massive data
- online social networks
- data warehousing
- information processing
- health informatics
- knowledge discovery
- databases
- business intelligence
- data warehouse
- social network analysis
- text mining
- business analytics
- data science