Insights from Applying Sequential Pattern Mining to E-commerce Click Stream Data.
Arthur PitmanMarkus ZankerPublished in: ICDM Workshops (2010)
Keyphrases
- sequential pattern mining
- click stream data
- sequential patterns
- website
- multi dimensional
- click stream
- mining sequential patterns
- pattern mining
- web logs
- frequent sequential patterns
- sequence mining
- frequent itemset mining
- mining algorithm
- web access
- interesting patterns
- frequent patterns
- pattern discovery
- frequent sequences
- data mining
- frequent pattern mining
- itemset mining
- high utility
- graph mining
- databases
- incremental mining
- association rule mining