Research Note - Quantity Discounts in Differentiated Consumer Product Markets.
Ramanathan SubramaniamEsther Gal-OrPublished in: Mark. Sci. (2009)
Keyphrases
- network effects
- information goods
- pricing strategies
- dynamic pricing
- market share
- consumer products
- electronic commerce
- competitive market
- electronic markets
- technology adoption
- consumer behavior
- product information
- online stores
- case study
- market participants
- supply chain
- social networks
- inventory control
- product design
- social influence
- e government
- search costs
- social media