Developing augmented reality business models for SMEs in tourism.
Eleanor E. CranmerCathy UrquhartM. Claudia tom DieckTimothy JungPublished in: Inf. Manag. (2021)
Keyphrases
- augmented reality
- business models
- electronic commerce
- mobile payment
- life cycle
- case study
- virtual objects
- real scenes
- mixed reality
- virtual reality
- cloud computing
- live video
- real environment
- user interface
- conceptual framework
- head mounted display
- human computer interaction
- molecular structures
- web services
- high resolution
- fiducial markers