Predicting personality traits related to consumer behavior using SNS analysis.

Jongbum BaikKangbok LeeSoowon LeeYongbum KimJayoung Choi
Published in: New Rev. Hypermedia Multim. (2016)
Keyphrases
  • consumer behavior
  • personality traits
  • social networks
  • learning environment
  • data analysis
  • end users
  • knowledge discovery
  • data management