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Hybrid Kano-fuzzy-DEMATEL model based risk factor evaluation and ranking of cross-border e-commerce SMEs with customer requirement.
Shan Du
Hua Li
Bingzhen Sun
Published in:
J. Intell. Fuzzy Syst. (2019)
Keyphrases
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risk factors
electronic commerce
cross border
small and medium sized enterprises
small and medium enterprises
fuzzy sets
fuzzy logic
risk assessment
artificial intelligence
soft computing
statistical methods
customer relationship management