MoCCha: a mobile campus app for analyzing user behavior in the field.
Tilo WestermannSebastian MöllerPublished in: NordiCHI (2012)
Keyphrases
- user behavior
- user experience
- mobile applications
- social networking
- mobile internet
- user interaction
- user preferences
- online advertising
- user behavior patterns
- user activities
- m learning
- mobile devices
- web usage mining
- user browsing
- implicit feedback
- user activity
- user actions
- mobile apps
- mobile phone
- multi dimensional
- user interests
- website
- search behavior
- individual user
- log analysis
- smart phones
- browsing behavior
- user intent
- web browsing
- data mining
- mobile learning
- social networks
- information retrieval