Conformity-aware influence maximization in online social networks.
Hui LiSourav S. BhowmickAixin SunJiangtao CuiPublished in: VLDB J. (2015)
Keyphrases
- online social networks
- influence maximization
- viral marketing
- social networks
- information propagation
- social networking
- influence propagation
- social relationships
- network structure
- social relations
- social influence
- online social
- social media
- social ties
- greedy algorithm
- social network analysis
- user activity
- seed set
- social networking sites
- user behavior
- data collection
- reinforcement learning